Beiersdorf cans made from Nucan-PCR aluminium on the market
We are pleased to write a success story together with our long-standing partner Beiersdorf. As of now, the first aerosol cans made from 100% post-consumer recycled aluminium are on the market in Germany. In 2022, the products will also be available in other European markets.
For the production of the aerosol cans, Nussbaum exclusively uses recycled beverage cans and completely avoids the use of primary aluminium. A more sustainable aerosol valve system completes the NIVEA ECODEO product line. Parts of the NIVEA MEN deodorants and most of the NIVEA MEN shaving gels will also be available in the new green packaging. The new products have a significantly reduced carbon footprint and meet consumer demands for more climate-friendly packaging.